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Raving Patients with Dr. Len Tau

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Video of the popular Raving Patients Podcast

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👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

—

If you feel like your dental practice needs a reputation boost, you should consider leveraging media appearances.  But how exactly do you go about that? And what makes a good story? 

In this episode, I’ve invited media guru and branding expert Christine Haas, CEO of Haas Media and founder of The AI Newsroom. She spent 15 years out of her celebrated career in broadcast journalism, winning multiple industry accolades, including Emmys and Associated Press Awards.

Christine now helps hundreds of business leaders clarify their brand message, conducts media crisis training for corporate executives, and secures media placements to help clients build credibility in their industry to drive revenue.

She’s sharing her unparalleled expertise with me today to share how dental practices can use media exposure to stand out in this competitive market. She shares invaluable strategies for getting your practice featured in news outlets, creating a perception of authority and expertise that attracts and retains patients.

Christine also shares why media is important for your brand, as well as ideas on what makes a good media pitch for dental practices. Beyond media strategies, Christine also discusses the role of artificial intelligence in today’s marketing, offering insights into how AI can streamline operations, boost marketing efforts, and act as a hot topic for dental professionals to leverage.

Tune in to learn the secrets to crafting stories that attract both news outlets and potential patients with Christine Haas.

–

Key Takeaways:

Meet The Media Expert, Christine Haas (00:00)
Why Is Media Important for Your Brand? (05:20)
Getting On TV To Promote Your Brand & Christine’s Approach (09:40)
What Makes A Good Media Pitch (20:13)
Training Dentists & Their Teams To Pitch Stories (23:03)
Lightning Round Q&A With Christine (28:10)

—

Additional Resources

Connect with Christine Haas here:

Website: https://christinehaas.com/
LinkedIn: https://www.linkedin.com/in/christinehaasmedia/
Instagram: https://www.instagram.com/christinehaasmedia/

—

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September:  https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

—

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com
This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#dentalpracticemanagement #mediastrategiesfordentists #dentalpracticemarketing

👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

If you feel like your dental practice needs a reputation boost, you should consider leveraging media appearances. But how exactly do you go about that? And what makes a good story?

In this episode, I’ve invited media guru and branding expert Christine Haas, CEO of Haas Media and founder of The AI Newsroom. She spent 15 years out of her celebrated career in broadcast journalism, winning multiple industry accolades, including Emmys and Associated Press Awards.

Christine now helps hundreds of business leaders clarify their brand message, conducts media crisis training for corporate executives, and secures media placements to help clients build credibility in their industry to drive revenue.

She’s sharing her unparalleled expertise with me today to share how dental practices can use media exposure to stand out in this competitive market. She shares invaluable strategies for getting your practice featured in news outlets, creating a perception of authority and expertise that attracts and retains patients.

Christine also shares why media is important for your brand, as well as ideas on what makes a good media pitch for dental practices. Beyond media strategies, Christine also discusses the role of artificial intelligence in today’s marketing, offering insights into how AI can streamline operations, boost marketing efforts, and act as a hot topic for dental professionals to leverage.

Tune in to learn the secrets to crafting stories that attract both news outlets and potential patients with Christine Haas.

Key Takeaways:

Meet The Media Expert, Christine Haas (00:00)
Why Is Media Important for Your Brand? (05:20)
Getting On TV To Promote Your Brand & Christine’s Approach (09:40)
What Makes A Good Media Pitch (20:13)
Training Dentists & Their Teams To Pitch Stories (23:03)
Lightning Round Q&A With Christine (28:10)

Additional Resources

Connect with Christine Haas here:

Website: https://christinehaas.com/
LinkedIn: https://www.linkedin.com/in/christinehaasmedia/
Instagram: https://www.instagram.com/christinehaasmedia/

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September: https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com
This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#dentalpracticemanagement #mediastrategiesfordentists #dentalpracticemarketing


2


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YouTube Video VVVycnBaY3VKQVhjV0VybUItRE5pdmVnLjRvNW43MmpPdEow



Why Media Endorsements Are Gold for Dentists & Using Them To Maximize Your Brand | Christine Haas


Raving Patients with Dr. Len Tau


May 10, 2024 2:00 am


👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

—

Have you ever wondered how top professionals in dentistry keep climbing higher? And how can you do the same?

Many dental professionals are hungry for growth, but lack the guidance to move forward. That's where mentorship and coaching can play a pivotal role. 

Today, I’m thrilled to welcome Deneen Dismore, a dynamic fractional CMO and new patient acquisition specialist with a rich background in dental marketing. Known for her innovative strategies in patient acquisition and retention, Deneen has made her mark as a leading voice in dental practice marketing.

Combining her expertise with a strong commitment to empowerment and mentoring, Deneen guides dental professionals to redefine their views on success and take control of their careers. Her approach emphasizes mindset, mastery, and actionable strategies, inspiring her clients and audiences to reach new heights in the fast-paced world of dentistry.

Deneen shares with us how mentorship and coaching are pivotal, not only on a personal level, but also in enhancing professional growth and skill development within the dental industry. We also explore additional topics such as strategies for patient-centric marketing, finding the right mentor, and how coaching can specifically help people, particularly women, in dentistry to overcome professional obstacles and assume leadership roles.

Don't miss this insightful discussion. Tune in to empower your dental career with Deneen’s insights!

—

Key Takeaways:

Intro (00:00)
Meet Deneen Dismore & Her Path Into Dentistry (00:47)
Generic vs. Niche Dental Marketing Approaches (02:57)
Crafting Patient-Centric Marketing Strategies (06:53)
Benefits of a Growth Oriented Mindset (13:33)
Addressing Burnout In Dental Professionals (16:39)
The Importance of Mentorship, Coaching & Empowerment (21:32)
Lightning Round Q&A With Deneen (27:25)

—

Additional Resources:

Connect with Deneen Dismore: 
Facebook: http://facebook.com/dentalmarketingdeneen
Instagram: http://instagram.com/dentalmarketingconsultant
LinkedIn: http://www.linkedin.com/in/deneen-dismore-0b1b1014
Website: https://www.deneendismore.com/

—

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September:  https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

—

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com
This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#dentalpracticemarketing #mentorshipindentistry #dentalpractice

👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

Have you ever wondered how top professionals in dentistry keep climbing higher? And how can you do the same?

Many dental professionals are hungry for growth, but lack the guidance to move forward. That's where mentorship and coaching can play a pivotal role.

Today, I’m thrilled to welcome Deneen Dismore, a dynamic fractional CMO and new patient acquisition specialist with a rich background in dental marketing. Known for her innovative strategies in patient acquisition and retention, Deneen has made her mark as a leading voice in dental practice marketing.

Combining her expertise with a strong commitment to empowerment and mentoring, Deneen guides dental professionals to redefine their views on success and take control of their careers. Her approach emphasizes mindset, mastery, and actionable strategies, inspiring her clients and audiences to reach new heights in the fast-paced world of dentistry.

Deneen shares with us how mentorship and coaching are pivotal, not only on a personal level, but also in enhancing professional growth and skill development within the dental industry. We also explore additional topics such as strategies for patient-centric marketing, finding the right mentor, and how coaching can specifically help people, particularly women, in dentistry to overcome professional obstacles and assume leadership roles.

Don't miss this insightful discussion. Tune in to empower your dental career with Deneen’s insights!

Key Takeaways:

Intro (00:00)
Meet Deneen Dismore & Her Path Into Dentistry (00:47)
Generic vs. Niche Dental Marketing Approaches (02:57)
Crafting Patient-Centric Marketing Strategies (06:53)
Benefits of a Growth Oriented Mindset (13:33)
Addressing Burnout In Dental Professionals (16:39)
The Importance of Mentorship, Coaching & Empowerment (21:32)
Lightning Round Q&A With Deneen (27:25)

Additional Resources:

Connect with Deneen Dismore:
Facebook: http://facebook.com/dentalmarketingdeneen
Instagram: http://instagram.com/dentalmarketingconsultant
LinkedIn: http://www.linkedin.com/in/deneen-dismore-0b1b1014
Website: https://www.deneendismore.com/

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September: https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com
This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#dentalpracticemarketing #mentorshipindentistry #dentalpractice


1


0

YouTube Video VVVycnBaY3VKQVhjV0VybUItRE5pdmVnLlY1ZjdtbldWaVFv



Empowerment in Dentistry: The Game Changing Impact Of Marketing, Mastery, Mindset, and Mentorship


Raving Patients with Dr. Len Tau


May 3, 2024 2:00 am


👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

—

Producing content for marketing and keeping up with potential leads can be challenging for many dental practices. If your human staff is struggling to get it done, why not make it happen with the help of AI? 

Today, I’m sharing how AI for dental marketing can help give you the competitive edge you need! 

My guest is Wendy Richmond, CEO of Results Matter Dental Marketing. Wendy brings well over a decade of experience as a marketing director for multimillion-dollar dental practices, where she has revolutionized marketing strategies through the use of artificial intelligence. Her expertise has transformed practices from earning $1 million a year to an astonishing $1 million a month.

Today, Wendy shared the practical applications of AI in dental marketing, explaining how it can optimize marketing efforts and speed up lead communication to close big cases, especially in full arch dentistry. She also shares insights on leveraging AI, not just for automation but as a tool to enhance personal engagement with potential patients.

We also explore how AI can support content creation and discuss how these technologies are becoming indispensable in modern dental practice marketing strategies. Wendy gives real-world examples of how AI tools have improved efficiency in targeting and attracting new patients.

If you’re ready to take your dental practice to the next level with AI, don’t miss this episode! Tune in. 

—

Key Takeaways:

Intro (00:00)
Meet Wendy Richmond (00:46)
Using AI to Enhance Dental Marketing Content Creation (06:32)
Getting the Most Out of AI Chat Bots (10:08)
AI & Lead Magnets for Full Arch Dental Marketing (14:34)
Why Every Dentist Should Leverage AI & Wendy’s Marketing Takeaways (19:21)
Lightning Round Q&A With Wendy (24:21)

—

Additional Resources:

Learn more about Results Matter Dental Marketing AI here: https://ai.resultsmatterdentalmarketing.com/

Connect with Wendy on LinkedIn: https://www.linkedin.com/in/wendy-susan-richmond-7609932/

—

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September:  https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

—

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#dentalpracticemanagement #dentalmarketing #aifordentalmarketing

👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

Producing content for marketing and keeping up with potential leads can be challenging for many dental practices. If your human staff is struggling to get it done, why not make it happen with the help of AI?

Today, I’m sharing how AI for dental marketing can help give you the competitive edge you need!

My guest is Wendy Richmond, CEO of Results Matter Dental Marketing. Wendy brings well over a decade of experience as a marketing director for multimillion-dollar dental practices, where she has revolutionized marketing strategies through the use of artificial intelligence. Her expertise has transformed practices from earning $1 million a year to an astonishing $1 million a month.

Today, Wendy shared the practical applications of AI in dental marketing, explaining how it can optimize marketing efforts and speed up lead communication to close big cases, especially in full arch dentistry. She also shares insights on leveraging AI, not just for automation but as a tool to enhance personal engagement with potential patients.

We also explore how AI can support content creation and discuss how these technologies are becoming indispensable in modern dental practice marketing strategies. Wendy gives real-world examples of how AI tools have improved efficiency in targeting and attracting new patients.

If you’re ready to take your dental practice to the next level with AI, don’t miss this episode! Tune in.

Key Takeaways:

Intro (00:00)
Meet Wendy Richmond (00:46)
Using AI to Enhance Dental Marketing Content Creation (06:32)
Getting the Most Out of AI Chat Bots (10:08)
AI & Lead Magnets for Full Arch Dental Marketing (14:34)
Why Every Dentist Should Leverage AI & Wendy’s Marketing Takeaways (19:21)
Lightning Round Q&A With Wendy (24:21)

Additional Resources:

Learn more about Results Matter Dental Marketing AI here: https://ai.resultsmatterdentalmarketing.com/

Connect with Wendy on LinkedIn: https://www.linkedin.com/in/wendy-susan-richmond-7609932/

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September: https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#dentalpracticemanagement #dentalmarketing #aifordentalmarketing


0


0

YouTube Video VVVycnBaY3VKQVhjV0VybUItRE5pdmVnLmFDSXliS2c1MWhN



The AI Advantage: Marketing Full Arch Dental Implants Effectively | Wendy Richmond


Raving Patients with Dr. Len Tau


April 26, 2024 2:00 am


👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

—

Did you know that women suffer from burnout at higher rates than men do? This is also true for women in leadership positions, including dentistry. 

Today’s episode sheds light on the pressing issue of burnout, particularly among female dentists.

My guest is Andrea Smith, an advocate for well-being and empowerment, particularly in the healthcare field. After a decade in the corporate world, she became exhausted from juggling the roles of employee, mother, wife, and friend. Andrea decided to create her own business, offering sales training to the Med Tech industry, but the burnout remained.

Ultimately, this motivated Andrea to create the Thrive by Design Group, which supports and empowers women to embrace their true selves and break free from the situations causing their burnout. 

She brings important insights for addressing this pervasive challenge, strengthened by her own personal journey. We talk about the root causes of burnout, emphasizing the compounded pressures women face, such as the high stakes of managing a dental practice and family life. 

Andrea also offers practical advice and strategies for women to navigate these challenges, advocating for a balance that fosters well-being and success. Through “The Awaken Your SuperHERo” course she designed, women can learn how to create a sustainable and balanced life.

If you’re interested in the course, listen till the end for an exclusive discount for Andrea’s course. 

For anyone feeling identified with the signs of burnout, this episode is a must. Tune in to learn more about this important issue.

—

Key Takeaways:

Introduction (00:00)
Andrea Smith’s Career Journey (01:42)
What’s Causing Burnout for Women in Dentistry? (05:47)
Signs & Symptoms of Burnout (08:06)
Steps To Overcome Burnout (13:34)
The Awaken Your Superhero Course (15:03)
Lightning Round Q&A With Andrea (18:16)

—

Additional Resources:

Interested in Andrea’s Awaken Your Superhero course? Email her at info@thrivebydesigngroup.com for more information. 

Or check it out here: https://thethrivebydesigngroup.com/our-services/

Claim a 10% discount using the code SUPERHERO .

Connect with Andrea Smith:
Instagram: https://www.instagram.com/awakenyoursuperhero/
LinkedIn: https://www.linkedin.com/in/andreassmith/

—

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September:  https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

—

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#burnout #burnoutindentistry #dentalpracticemanagement

👉 For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/

Did you know that women suffer from burnout at higher rates than men do? This is also true for women in leadership positions, including dentistry.

Today’s episode sheds light on the pressing issue of burnout, particularly among female dentists.

My guest is Andrea Smith, an advocate for well-being and empowerment, particularly in the healthcare field. After a decade in the corporate world, she became exhausted from juggling the roles of employee, mother, wife, and friend. Andrea decided to create her own business, offering sales training to the Med Tech industry, but the burnout remained.

Ultimately, this motivated Andrea to create the Thrive by Design Group, which supports and empowers women to embrace their true selves and break free from the situations causing their burnout.

She brings important insights for addressing this pervasive challenge, strengthened by her own personal journey. We talk about the root causes of burnout, emphasizing the compounded pressures women face, such as the high stakes of managing a dental practice and family life.

Andrea also offers practical advice and strategies for women to navigate these challenges, advocating for a balance that fosters well-being and success. Through “The Awaken Your SuperHERo” course she designed, women can learn how to create a sustainable and balanced life.

If you’re interested in the course, listen till the end for an exclusive discount for Andrea’s course.

For anyone feeling identified with the signs of burnout, this episode is a must. Tune in to learn more about this important issue.

Key Takeaways:

Introduction (00:00)
Andrea Smith’s Career Journey (01:42)
What’s Causing Burnout for Women in Dentistry? (05:47)
Signs & Symptoms of Burnout (08:06)
Steps To Overcome Burnout (13:34)
The Awaken Your Superhero Course (15:03)
Lightning Round Q&A With Andrea (18:16)

Additional Resources:

Interested in Andrea’s Awaken Your Superhero course? Email her at info@thrivebydesigngroup.com for more information.

Or check it out here: https://thethrivebydesigngroup.com/our-services/

Claim a 10% discount using the code SUPERHERO .

Connect with Andrea Smith:
Instagram: https://www.instagram.com/awakenyoursuperhero/
LinkedIn: https://www.linkedin.com/in/andreassmith/

Learn about the upcoming Supercharge Your Dental Practice 2-day event in September: https://superchargeyourdentalpractice.com/

Use code RAVING to save $100 on registration.

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

#burnout #burnoutindentistry #dentalpracticemanagement


0


1

YouTube Video VVVycnBaY3VKQVhjV0VybUItRE5pdmVnLmMxS1ZPT1JoZnJZ



The #1 Thing Stopping Dentists from Thriving | Andrea Smith


Raving Patients with Dr. Len Tau


April 19, 2024 2:00 am

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