Beyond Bitewings

How To Build Value and Reduce Risk Before a Dental Practice Sale

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Show Notes


Ash sits down with Dr. Ruth Mannschreck, a seasoned dentist turned practice transition coach, to talk about the real-world challenges and overlooked opportunities when selling a dental practice. Dr. Ruth shares the mistakes she made during her own transitions, such as not planning far enough in advance and not preparing the practice to be attractive to buyers from both a financial and operational standpoint. She emphasizes the importance of understanding what you want from a sale, proactively increasing value, and reducing buyer risk in ways that go beyond just the numbers.

The conversation moves into the role of practice culture, team involvement, and the transition process. Dr. Ruth advocates for engaging the dental team early in the transition, highlighting the benefits of transparency and preparing the team to operate independently. They also discuss the pitfalls of overreliance on the practice owner and the risk of selling a practice that functions more like a job than a turnkey business. Dr. Ruth offers listeners access to her resource checklist at prepitnow.com and outlines how planning and open communication can support a smoother transition for everyone involved.

To find out more or connect with Dr. Ruth, visit: https://shorelinestrategies.com/

Key Topics Discussed:

  • The importance of early planning and preparation when selling a dental practice
  • Common mistakes practice owners make during transitions
  • Financial versus operational readiness for sale
  • The value of culture, systems, and team capability in the sale process
  • Strategies for increasing practice value and reducing perceived risk
  • The impact of naming and branding on practice transitions
  • Including the dental team in discussions and evaluations with potential buyers
  • Creating a turnkey business versus selling a “job”
  • Overcoming the challenge of letting go of control as an owner
  • How to access Dr. Mannschreck’s Prep It Now checklist for selling a practice


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