In this episode, Gary Bird speaks with Kerry Straine about the biggest challenges dental practices face in achieving growth. Kerry emphasizes the critical role of a dentist’s vision in determining a practice’s potential, focusing on key components like chair hours, patient visits, and production per visit. They also delve into the importance of aligning clinical…
In this episode of Dental Marketing Theory, Gary Bird welcomes Dr. Charles Moser, co-founder of Dental Science Alliance, to discuss a groundbreaking new approach to dental consulting. Dr. Moser shares how their model offers dentists affordable access to multiple expert coaches under one umbrella, streamlining the path to practice growth. Learn how the Dental Science…
In this episode of Dental Marketing Theory, Gary Bird talks with Dr. Mike Neal, CEO of Build My Team, about the challenges of hiring in dental practices. They discuss the importance of hiring for natural strengths and talents over experience, and how Build My Team uses assessments and automation to streamline the process. Dr. Neal…
Marcel Bochard, a partner and general manager in Clinica Cavalleri in Uruguay, joins Gary to talk about how dentistry is different in Latin America, using a membership plan to build his dental group, and why patients need to understand the value of treatment. Connect with our Guests Here ⤵️Marcel Bochard Partner & General Manager of Clinica…
Gary Bird and Eric J. Morin dive into the five critical steps dental practices need to overcome to scale successfully. They discuss the importance of operational mastery, leadership development, and the mindset shifts required to break through growth ceilings. Eric shares valuable insights on how practices can move beyond linear growth to achieve exponential success,…
In this episode of Dental Marketing Theory, Gary Bird and Dr. Bobbi Stanley discuss the importance of internal marketing in dental practices. They explore strategies for retaining existing patients and boosting patient referrals by improving patient relationships and the overall office experience. Dr. Stanley emphasizes the value of creating a welcoming office culture and personal…
In this episode of Dental Marketing Theory, Gary Bird speaks with Lynne Leggett, founder and CEO of Victory Dental Management, to explore the intersection of sports methodologies and dental practice management. Lynne shares her unique journey into the dental industry and discusses how her sports and business background contributes to her coaching strategies to improve…
In this episode of Dental Marketing Theory, Gary Bird and Dr. Paul Etchison discuss how dentists can empower their teams to manage the practice effectively, allowing owners to work smarter, not harder. They explore leadership strategies, delegation, and the importance of one-on-one meetings for creating a positive work culture. Dr. Etchison shares practical tips for…
In this episode of Dental Marketing Theory, Gary Bird speaks with Dr. Raul Franco and Dr. Kartik Antani about the pros and cons of practicing in rural, suburban, and urban areas. They explore key topics like competition, patient volume, staffing challenges, and practice growth in different markets. The conversation provides valuable insights for new dentists…
In this episode of Dental Marketing Theory, Gary Bird speaks with Kirk Teachout about how he runs a seven-figure dental practice while only working three days a week. Kirk shares his “three-pillar” approach – focused on finding ideal patients, optimizing scheduling efficiency, and proper daily preparation to maximize productivity. Tune in to hear practical strategies…