In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the pitfalls of short-term marketing strategies in dental practices and emphasizes the importance of building a long-term vision for sustainable growth. He outlines key principles for effective marketing, including the need for patience, the significance of branding, and the necessity of tracking ROI…
In this episode, Shane Simmons discusses the critical importance of location selection for dental practices with Bobby Lind and Isaiah Douglass from Pinpoint. They explore how understanding demographics, competition, and patient ratios can significantly impact the success of a dental startup. The conversation gets into the tools and data available to help practice owners make…
In this conversation, Shane and Dr. Ben Friberg drive into Dr. Friberg’s transformative journey from a stressed practice owner to a thriving dentist who prioritizes work-life balance. He discusses the importance of defining personal and business values, effective team building, and the shift from high-volume to quality-focused marketing strategies. The discussion emphasizes the need for…
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the three key performance indicators (KPIs) essential for growing a dental practice predictably. He emphasizes the importance of understanding annual patient value, the cost of acquiring new patients, and the average booking time for new patients. By focusing on these metrics, dental practice…
In this episode, Shane Simmons discusses effective strategies for dental practices to increase their Google reviews. He emphasizes the importance of reviews as a conversion mechanism that can lower the cost of acquiring new patients. Shane shares practical tips, including the use of automation, the significance of personal requests for reviews, and the implementation of…
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the differences between Social Media ads and Google ads for dental startups. He emphasizes the importance of using both platforms strategically to attract patients, highlighting the long-term benefits of social media and the immediate results from Google ads. The episode also covers budgeting…
In this episode of the Dental Practice Launch Podcast, Shane Simmons interviews Malika Azargoon of Zar Dental Consulting. They discuss strategies for dental practice owners to thrive in 2025. They explore the importance of understanding practice metrics, the role of a coach or consultant, and the significance of building a strong team culture. Malika shares…
In this episode of The Dental Practice Launch Podcast, host Shane Simmons interviews Dr. Chase Williams. Dr. Williams shares the journey of opening Tooth & Co., a fee-for-service dental practice in Fairhope, Alabama. Dr. Williams discusses the challenges and successes he faced during his first year, including his decision to be Fee For Service as…
In this episode of The Dental Practice Launch Podcast, host Shane Simmons interviews Dr. Katie Riesenberg, the owner of Beachside Smiles in North Myrtle Beach, South Carolina. Dr. Riesenberg shares her journey from being an associate dentist to opening her own practice, discussing the challenges and triumphs she faced along the way. The conversation covers…
In this episode of the Dental Practice Launch Podcast, host Shane Simmons interviews Dr. Chriska Mustafa, the owner of Root Modern Dentistry in Ashland, Virginia. They discuss the unique aspects of her startup dental practice and the importance of creating a welcoming and comfortable environment for patients. Chriska shares her vision for the practice, which…