Posterior composites are a mainstay of general dentists. A lot of us do them all day long and we’re comfortable. Then we run across case presentations on DentalTown or Facebook that make us rethink our approach. Some dentists have created techniques to take posterior composites from “just a filling” to full blown dental porn. In…
Could I go to prison for poor record keeping? How afraid should I be of the government, the state board or insurance companies. In episode 59 of the DentalHacks podcast we talk to Todd Zettler about this and more! Todd is married to Dr. Melissa Zettler who is a regular on our very own Brain…
Every dentist has heard stories. If you become a paying customer, will Yelp get rid of bad reviews? Does Yelp manipulate the reviews you get if you don’t pay them? In episode 58, Jason and Alan ask the questions you’ve always wanted to ask Yelp. Morgan Remmers, Yelp’s manager of local business outreach, returns to…
Episode 57 features an interview with Morgan Remmers, the manager of local business outreach of Yelp. Yelp is a very hot topic with dentists now that your patients can tell the world about their experience at your office. Morgan explains how Yelp started, why certain reviews show up while others don’t and what kind of…
In this bonus episode of the DentalHacks podcast you get to be a fly on the wall with a couple of Brain Trust favorites. You’l hear Dr. Brent Young, Dr. Andy Hayes and co host Dr. Alan Mead talk about CBCTs, dental school, video games, Jared from Subway and the worst mutation you could ever…
How badly did you want to go to dental school? How many rejections would it have taken for you to decide dental school wasn’t for you? Or were you like Dr. Mark Costes and wouldn’t take no for an answer? Today’s episode features Dr. Mark Costes, a succesful multiple practice owner, dental practice coach and…
This might be the most important episode of the DentalHacks podcast that we’ve ever done. In today’s episode we interview Dr. Roy Shelburne. Dr. Shelburne has become a rock star on the speaking circuit because of his experience being prosecuted by the federal government for fraudulent billing for dental services. He spent 19 months in…
The key to local search is reviews. Good reviews not only get you in that coveted “7 pack” on Google, but new patients read reviews that your patients write, and often choose based on excellent reviews! But every dentist who has tried to get reviews, particularly Google reviews, knows that it’s not easy. In today’s…
The local pack. The 7 little balloons that show up on that Google Map when someone is looking for a dentist in your town. If you show up there, you’re going to drive new patients to your practice. Period. Darren Shaw of Whitespark, a company that helps you improve your local search visibility, answers all…
Marketing is most effective when the content created is original and specific to the office. Todd Murray of Paper Napkin Marketing explains how dentists can leverage their assets to help make amazing marketing that fits their practice. Sure, using top notch video helps, but what about getting your team involved? How about spreading the word…