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Show Notes

Rita Zamora is the founder of Connect90, an international speaker, the author of Get Found, Get Liked, Get Patients, and one of the smartest voices I know when it comes to dental social media. – www.ritazamora.com – www.connect90.com —————————————————————————————————– 🤖 If your dental practice isn’t adapting to AI, you’re already falling behind in patient acquisition. In this episode, Dayna Johnson sits down with dental marketing expert Rita Zamora to break down how AI is transforming dental marketing, SEO, and social media strategy. They dive into what’s changing in 2025, including how patients are now using AI to find dentists, how Google is indexing social media content, and what your practice must do to stay visible online. Rita shares practical strategies for improving online reviews, content marketing, and patient engagement, along with how to leverage tools like online scheduling and AI-driven communication to grow your practice. If you want more new patients, stronger visibility, and a modern marketing strategy that actually works—this episode is a must-watch. ✅ Key Takeaways: • AI is rapidly changing how patients search for dental providers • Google is now indexing social media content—your posts matter more than ever • Your online presence directly impacts patient acquisition • A strong SEO and review strategy builds trust and visibility • Content should follow the 80/20 rule: educational vs. personal • Consistency and volume are critical for social media growth • Online scheduling improves patient convenience and conversion • AI tools can streamline communication and appointment booking • Practices must adapt quickly to stay competitive in 2025 and beyond ⏱️ Chapters: 00:00 Introduction and Guest Credibility 02:33 Major Changes in AI and Search in 2025 04:05 Patients Using AI to Find Dentists 05:42 Google Indexing Social Media Content 08:09 Impact of Search Engine Indexing on Dental Offices 09:06 Shifting Social Media Strategies for Dentists 11:00 Content Focus: 80% Dental, 20% Social 13:22 Content Strategy and Patient Engagement 16:07 AI Agents and Appointment Booking 18:07 Online Scheduling and Practice Control 23:08 Pattern and Volume in Content Marketing 24:35 Consistency and Content Planning 25:37 Resources and Staying Updated on AI 26:33 Connecting with Rita Zamora 📲 Want help optimizing your systems, marketing, and patient growth strategy? Book a discovery call with Dayna: 👉 https://calendly.com/dayna-johnson/discovery-call