316: Story + Strategy = Predictable Practice Growth
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Show Notes
This week, Dr. Grace Yum welcomes back Joshua Scott, CEO of Studio EightyEight, to unpack what’s really driving successful dental marketing today. From the power of a strong brand to story-driven creative and performance marketing, Joshua shares how practices can achieve consistent, predictable growth through marketing that truly works.
Episode highlights:
- Why a brand-first strategy drives stronger long-term growth than ads or SEO alone
- Creative ways to consistently capture attention in a crowded market
- How AI is changing dental marketing—and where the human touch still matters
- How intentional, value-driven content strengthens your marketing and ROI
- The long-term value of consistent marketing budgets in building trust and visibility
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