Delta Dental's HR Article: How to sell a lie…
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Show Notes
In this episode, we pull back the curtain on Delta Dental’s latest effort to “train” HR departments on how to talk about their plans. On the surface, it looks like education—but behind the scenes, it’s strategic messaging designed to make employees hear only the positives and none of the truth about coverage limitations, provider restrictions, and patient choice.
We explore how these trainings teach HR professionals to polish the Delta Dental brand while avoiding the real issues—like low reimbursements, restrictive contracts, and the control Delta exerts over provider care. By shaping the message at the HR level, Delta ensures employees stay loyal to their network and blind to what’s really happening behind the smile.
Tune in as we decode Delta Dental’s playbook and show how employers can empower their teams with facts, not spin.
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