Ep. 60: Challenges That Keep Healthcare Providers From Seeing a Positive ROI on Their Marketing Investment
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Show Notes
In this episode, we chat with Corey who is an experienced industry speaker, best-selling author, and the owner/leader of VOLTAGE digital marketing agency.
His book, The Digital Marketing Success Plan (available on Amazon), details why companies need a documented, objective, and accountable digital marketing plan in today’s era of unprecedented change in the digital marketing industry. He provides context for why having a plan is important, real stories, and “how to” content for creating and implementing a plan leveraging his five-step START Planning process.
Over the past two decades he has spoken throughout North America at events including Search Marketing Expo (SMX) and Digital Summit (DS), among many others. He also is a VIP Contributor to Search Engine Journal and ongoing contributor to Search Engine Land and Forbes. He has been featured on numerous podcasts and media opportunities as a guest, panelist, and coach.
We interviewed him about what digital marketing strategies actually work, how often should you post on social media, should you hire an in-house marketing team, consultant or agency, how AI is changing digital marketing, and much more.
Med Rank Interactive: https://medrankinteractive.com/
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LinkedIn Bio:
#healthcaredigitalmarketingpodcast #brittanyfountain #lamarhull #practicefinancing #practicelending #huntingtonbank #medrankinteractive #doctorpodcast #practicesprodcast #dentalpodcast #financingmarketing
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Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing
Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing
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