How Time and Authenticity Fuel Effective Dental Marketing, featuring Kristie Boltz
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Show Notes
In the fast-paced world of dental marketing, what actually works? Hint: it starts with your time and your truth.
In this episode of the Just DeW It podcast, Anne Duffy sits down with her friend and advisory board member, Kristie Boltz, a powerhouse Chief Marketing Officer, strategist, and passionate philanthropist redefining dental industry norms. Kristie opens up about her unconventional path (from teaching math to shaping powerhouse dental practices) by cultivating marketing cultures that boost results without burnout. She shares hard-won lessons on how teams can implement smart, simple strategies with clarity, revealing why time is a dental practice’s greatest marketing asset.
But it doesn’t stop at business success; Kristie and Anne dive into the deeper impact of weaving passion and purpose into your professional journey. Kristie pulls back the curtain on her philanthropic mission with the Challenged Athletes Foundation, demonstrating that true giving starts with willingness, not wealth. Their candid conversation encourages dental professionals to blend their work and personal passions, embrace authenticity, and create genuine, lasting impact far beyond the office walls.
What You’ll Learn in This Episode:
- How to build a marketing-driven culture in your dental practice
- Practical ways to measure and maximize your marketing ROI
- Why “time” is your most valuable marketing currency
- The keys to consistent, authentic, team-based marketing success
- Strategies to avoid team overwhelm while executing big ideas
- Insights into integrating philanthropy with your professional life
- Why willingness matters more than wealth in meaningful giving
- Steps to connect your workplace with your greater purpose
- Ideas for bringing authenticity to your leadership and brand
Tune in now to discover how authenticity and purpose can ignite both your marketing and your mission!
Learn More About Kristie Boltz Here!
Website: mydentalcmo.com
Challenged Athletes Foundation: give.challengedathletes.org/participants/Kristie-Boltz
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Just DeW It Podcast is the official podcast of Dental Entrepreneur Women (DeW), founded by Anne Duffy, RDH. The mission of DeW is to inspire, highlight, empower, and connect all women in dentistry. To join the movement or to learn more, please visit dew.life. Together, we can DeW amazing things!
References:
Events:
DeW Retreat 2025
Nike Women’s Marathon
Dress for Success Benefit Program (At the DeW Retreat)
Organizations:
Ironman
NBC
Sacramento State University
The Wall Street Journal
People:
Katherine Eitel Belt
Sarah Reinertsen
Bill Gates
Jeff Bezos
Tools:
CliftonStrengths Test
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