"Stop Lighting Your Money on Fire" – Choosing the Right Online Ads for Your Dental Practice
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Show Notes
Are you spending money on dental ads without really knowing what’s working? In this episode of The Dental Marketing Mix, Dan Brian is joined by DentalScapes co-founder Brian Craig to break down how dentists should think about online advertising in 2026 — and how to avoid lighting your marketing budget on fire. They walk through the three primary advertising channels dental practices use today: Google Local Services Ads (LSAs), traditional Google pay-per-click (PPC), and social media advertisi…
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