What role does Hygiene play in your practice? Do you feel like you are maximizing your hygiene potential? Do your hygienists have the tools, resources, and direction to improve case acceptance? Rachel Wall, founder of Inspired Hygiene, joins me on the show to demonstrate just how powerful hygiene can be for your practice. With over…
If you have thought about getting started with video marketing or have decided it’s finally time, then this is the episode for you. Matthew Miller of Mad Capper Marketing joins me to reveal his video marketing secrets that are producing great results for his clients right now. Specifically, we break down: The unique benefits of…
***Part 2Ever struggled to get buy in from your team on a new marketing campaign?Do you come up against team members that simply don’t want to get on board? Is the perception that this is just the ‘flavor of the month’ and will be gone in a few weeks? Effective marketing campaigns require all hands…
Ever struggled to get buy in from your team on a new marketing campaign? Do you come up against team members that simply don’t want to get on board? Is the perception that this is just the ‘flavor of the month’ and will be gone in a few weeks? Effective marketing campaigns require all hands…
Have you noticed that no matter how much you spend on your website (or how many times you redesign it), it doesn’t really move the needle? That’s because a website (even a really modern one) isn’t enough. You need an entire system to create the holistic experience that patients crave (and reward). And what needs…
Do you have a true and tried system for managing your practice? Or do you feel like you are just trying to make it through the end of the month with your head still on straight and enough money in the account to cover overhead? (Dr. Alun Rees describes running a practice like ‘running into…
Why does the Apple iOS14 update have Google and Facebook all up in arms? Will this completely destroy Facebook Ads as we know it? Is this the end?? In this episode, I dive into what Apple is trying to do with this new iOS14 update, why it’s got Facebook & Google beside themselves, and how…
How important is real estate as a practice owner? It’s kind of a big deal…as in could save you (or cost you) an extra $100K on your next lease. That’s what I learned from my conversation with Colin Carr, healthcare real estate expert. We got into all sorts of questions like… Purchase or lease office…
We’ve all seen it. The doctor who feels like he’s chained to his chair, year after year. Instead of running his practice, the practice is running him. That’s what we’re talking about in this episode: setting up your practice like an investment…so that it ultimately serves you. I’m joined by financial planning wizard, Eric Miller,…
Today I’m joined by Paul Lowry, co-founder of Dental Menu, who’s vision of an in-house membership plan is like nothing you’ve ever seen. Paul shares the many pitfalls of traditional in-house membership plans, such as: Not personalized to the patient; Trying to lump all patients into one plan when their needs are greatly different Renewal…