Dr. Paul Henny is a dentist with over 40 years of experience. Early in his career, Dr. Henny faced a common challenge: many patients didn’t accept his treatment recommendations despite his expertise. This struggle nearly led him to quit dentistry altogether. However, everything changed when he discovered behavioral dentistry and realized how to connect with…
What’s really stopping patients from saying yes to big treatment plans? It’s not your fees. It’s not your clinical skills. And it’s not your technology. In this episode of Bite-Sized Dental Marketing, Ian is joined by Dr. Paul Homoly, one of the most respected voices in dental communication and case acceptance. Dr. Homoly explains why…
Justin Strong, founder and CEO of Room 118, shares what he’s learned from analyzing over 4.4 million data points across 1,000 dental practices. From SEO and paid ads, to reviews and social engagement, Justin breaks down what top-performing practices do differently- and what most dentists are wasting their money on. If you’ve ever wondered whether…
In this episode of Bite-Sized Dental Marketing, we sit down with Taylor Hill, a CPA and CFP at Cerity Partners, for a conversation about the financial challenges and strategies that every dentist needs to know. From navigating the impact of tariffs to handling inflation and managing tax deductions, Taylor shares his expertise on how dental…
In this episode of Bite-Sized Dental Marketing, Eric sits down with Callie Ward, CEO of Dash Dental Consulting, to explore the crucial role phone skills play in growing a successful dental practice. Callie shares her expertise in helping practices improve their phone communication to convert calls into scheduled appointments and provide exceptional service to patients….
Building a dental practice is challenging—starting over in a new country makes it even tougher. Dr. Reema Arnouk of Foothill Family Dental Group shares her inspiring journey of moving to the U.S., overcoming obstacles, and rebuilding her dental career from the ground up. She discusses the struggles of adapting to a new culture, the importance…
The hiring game in dentistry has changed—big time. If you’re a practice owner struggling to find (and keep) top-tier hygienists and assistants, you’re not alone. In this episode of Bite-Sized Dental Marketing, we sit down with Erin from Dental Recruiters to break down what’s happening in the job market, what top candidates are looking for,…
In this episode of Bite-Sized Dental Marketing, Andre and Eric founders of Pain-Free Dental Marketing discuss their bold predictions for 2025. They explore how dentists and dental practice owners can stay ahead in a rapidly changing marketing landscape. From harnessing AI effectively to building authentic connections with patients, this conversation is packed with practical insights…
In this episode of Bite-Sized Dental Marketing, Ian and Eric dive into the transformative power of patient-centered marketing. They break down how dentists can simplify their messaging, create meaningful connections, and position patients as the heroes of their dental journey. Whether you’re revamping your website or rethinking your brand, this episode is packed with actionable…
In this episode of Bite-Sized Dental Marketing, we sit down with Shannon Snell, the powerhouse behind Dental Consulting Co. Shannon brings over a decade of experience in dental consulting, helping practices improve profitability through smarter systems, leadership, and compensation models. If you’ve been feeling the pressure of the labor shortage and the rising costs of…